
Global Symposium on Racing Speaker: Ian Cummings
Ian Cummings is the CEO and Founder of Third Time Games, a pioneering studio at the intersection of sports, gaming, and Web3 technology. With over two decades of experience in the gaming industry, Cummings began his career at EA Sports, where he served as Creative Director for the iconic Madden NFL franchise. During his tenure, he played a key role in shaping the gameplay, presentation, and realism that helped solidify Madden as one of the most successful sports video game series in history.
Following his time at EA, Cummings founded Third Time Games, a studio built around a simple but powerful vision — to create fun, competitive, and community-driven sports games that evolve alongside emerging technologies. The studio’s flagship title, Photo Finish™ LIVE, has become a trailblazer in the digital sports space. Officially partnered with the Kentucky Derby, the game brings the thrill of horse racing to a global audience through real-money gameplay, digital ownership, and an economy built on authenticity and strategy.
Under Cummings’ leadership, Third Time Games has pushed the boundaries of player engagement, integrating real-world sports culture with blockchain innovation. A lifelong sports enthusiast and technologist, Cummings continues to lead the charge in redefining what interactive entertainment can be — a dynamic mix of skill, ownership, and community that empowers players to truly live their game.